Market relations is a horror

THE LOSER'S continues to acquaint readers with the dear people of the provincial town of Kamensk-Ural. While they still did not run away from this wonderful place. This time, the hero of the interview became Artem.

He lives in Kamensk whole life, loves football and marketing. We talked to him about whether there should be young people to their city, the demons in the girls, about where the lost items that are not sold, that angers him, what kind of people he likes about the machines, tablets, about the things he home, the value of his clothes and what to do if you live in Kamensk-Urals?

The Loser's: Hi Artem!

Artem: Hi Ol!

The Loser's: The Loser's come to get the truth out of your mouth, are you ready to put it?

Artem: Watching what the truth (laughs).

The Loser's: Let's start. It is believed that the Urals do not fall willingly: as a rule, our ancestors something made to get to this place. Do you know how your ancestors came to the Urals?

Artem: No, I'm about their ancestors almost do not know anything. I never even saw his two grandfathers. Generally no idea.

The Loser's: You live in Kamensk entire adult life?

Artem: Yes, I was even born in this city (laughs).

The Loser's: How do you describe yourself to this place (Kamensk-)?

Artem: For yourself? There is not very much. There is cold and ugly, and people here are mostly not very interesting.

The Loser's: Do you have the city, in your opinion, the distinctive features?

Artem: Not a bad nature. Pretty good. Near the river "Iset", in the woods is a lot to see, if you go far enough, as well as being a typical industrial town. Without any distinguishing features.

The Loser's: What are the advantages of life Kamensk-like in a small town?

Artem: And this is a difficult question (laughs). Very, very difficult question. Probably the same as in other small towns: all know each other, it is easier to get a job as an acquaintance, though, is that everyone knows each other, it is rather negative.

The Loser's: Are there any downsides? Unpleasant moments in life in a small town?

Artem: All. All cons. Nowhere to go, no one to talk, very few new people in your environment, you can find very little.

The Loser's: You, as a representative of the youth, can we conclude, as far as young need their city? How open the way for their growth and formation?

Artem: His city is absolutely not necessary. Most of the work, where I tried to get, they are not at all, does not support the young beginners to experts. That is, if you want to grow, you need to go at least to Ekaterinburg or Chelyabinsk. Chelyabinsk but also ...

The Loser's: And there may be some support? Implementation? There is help young people to become?

Artem: Yes, because there are more vacancies, and young people trust more. By experience, almost all of my friends who went to Yekaterinburg, they settled on a rather interesting work, and even eventually became the guiding.

The Loser's: Is it easy to find a job in Kamensk-Urals? How was yours?

Artem: Oh, this is a very sensitive issue for me. I'm looking for a job in Kamensk probably two years. Yup. From September 2012 to May 2014. I went there, I went here, something I did not like, either because the salary is small, or a horrible job, or I'm not satisfied, because everyone needs to experience, but I have no experience .. . And stuff like that. Kamensk can be arranged either at the factory or a shop assistant.

The Loser's: Describe your work today. What place? What are you doing?

Artem: Soon this work is completed. In "Ostin" I worked with the seller of clothing. Work hard, thankless, and any special skills from you do not require. Standing on the dressing room, fingering the number plates, spread the clothes, sometimes say, "But it you really are, let's buy" ...

The Loser's: How many people in the industry working with higher education?

Artem: with higher education completed, we had only a head, well, here's another one of my colleague, the higher education, this year is going to protect the diploma and, in my opinion, in Yekaterinburg. And, is there one person with higher economic, Nadia. What else once again shows that even people with higher education in Kamensk work on the profile can not be found.

The Loser's: Do you have higher education?

Artem: Not yet, soon will be.

The Loser's: Do you think there will be any changes in your life when you will receive your diploma?

Artem: Significant changes will not happen, so my task is already before the diploma to find something adequate for the job, and then to a degree was as an additional argument in favor of what I qualified technician.

The Loser's: Will the talent and desire can overcome all the obstacles of our reality and lead a person to success and independence?

Artem: Well, of course they can. Without a will, you can only lie, sit, do nothing.

The Loser's: Or the reality is irresistible and her name was "despair"?

Artem: Despair not. There is always a way.

The Loser's: What do you think, working in retail, as on us as people affected by market relations?

Artem: Very, very affected, as I prepared to speak very, very, very much. I do not know where to start. Ask leading questions.

The Loser's: Well, for example, how they negatively affect the morals of the people?

Artem: I have seen many similar situations. I'll tell you a funny moment when I had just started working in "Ostin". I stand, then to the dressing room, she comes: Pretty such intelligent, glasses. Requests neatly: "I have nine things in a fitting needs only six, so you leave them ...". Everything she tried on. Coming out of the dressing room, and someone these things outweighed elsewhere. And then that's just as if it some demon woke up! She immediately became so angry, aggressive, and asked, "Where are my things ?!". I was scared, really scared. Right here: sweet girl, and then, so that's, fury. Market relations is a horror.

The Loser's: Consumerism distorts human nature?

Artem: Of course distorts. Now this age-consumption. Everything is based on this: more clothes, food, more than any, is absolutely unnecessary pieces. People do not see themselves without it.

The Loser's: But they are behind all this is already difficult to distinguish themselves already. For all that junk that they acquire.

Artem: In most cases, yes. But not all, do not all go on about the general consumption.

The Loser's: What do you think, what can a person do not allow "keep his nose", to save him from the excessive consumption?

Artem: Common sense, knowledge of some of the processes within, for example, the same marketing. I read on this subject a few books, some films looked. Marketing is sheer manipulation of consumers, if you know some processes from the inside, it will be easier to separate the wheat from the chaff.

The Loser's: That is only a degree in economics can help with this?

Artem: No, just an interest in this industry, all on the surface there is.

The Loser's: It is said that the phrase "demand creates supply" is no longer relevant. True to say: "the proposal will encourage the birth of demand." How can you comment on that?

Artem: It's all purely individual. Suppose the proposal gives rise to demand, yes, if we have some new goods and we lay out on the market, none of it does not know anything, but suddenly it becomes urgent. As tablets, for example. About four years ago, no one could not imagine why this crap need? And then thrown on the market and it has received the demand. All individually. Where it is true that demand creates supply, and where, on the contrary.

The Loser's: Well, there is a feeling that on this principle, now things are much more than the consumers themselves, need is somewhere to sell. And things are thought to be created more deliberately created a surplus of goods?

Artem: I would not say so. Creates a wider range of products, but in most cases, the quantity of goods is extremely limited, so that people bought this thing, and it was a little more personal than a huge release of the goods and he is at all (it is likely to go directly to chain stores "Ostin" instead of the market system in general. (author's note)). Some individualization traced.

The Loser's: That is, a lot of goods only to create some variety?

Artem: Yes. The greater the range, the more options, the greater chances that the consumer will buy something.

The Loser's: Well, things probably accounts for each person more?

Artem: Of course, this also contribute to a variety of events: "Buy pants belt get free." Stuff like that.

The Loser's: Where lost items that do not sell?

Artem: Specifically in the shops "Ostin" is not defined in the sold goods distribution center, and there shove at discounted shopping. as, for example, in the "Housing". And the things that were defective, they are after the inventory, the most-most vile way cut into pieces, just in rags, and things were pretty much. Something about a hundred units.

The Loser's: And what they explained Rejection?

Artem: I did not explain anything. But as I understand it, they could throw it on the street and people would come up and take, the same homeless. Well, it's like shopping with food-watered their products some nonsense that they could not be there. Thereby creating a need for people to buy, rather than taking free.

The Loser's: That there is a need created artificially for the people?

Artem: All goods rather artificial ...

The Loser's: turns out that people could be so poor, hungry for this product, if it had not created a whole system of consumption and from?

Artem: Well, yes, of course, they could be, but now I was unaware of this concept. Because some of the economic elements of them, can not escape it. And what we buy, is to develop other things. And everything is interconnected, and now out of this circle, is unrealistic.

The Loser's: We either could not want to buy this or that thing without feeling insolvent or could acquire them at no cost?

Artem: Well, yes, of course, most of the margin depends on how among the relevant consumer goods. Here, for example, take the crossovers, that is such a small car. Previously subdivided pretty simple, ordinary passenger car and SUV, which will be held at least somewhere. Who created the cross. On the one hand, this is an SUV, but that is more or less a serious dirt will stick, and at the same time, it is a passenger car that eats more fuel than a conventional car. It is less easy to manage than a conventional car. But created a marketing ploy that: "We have four-wheel drive, we SUV, take it good!". And actually, it's a cross, but something in between, it is always worse than the extreme positions.

The Loser's: Do you think you're very good customer? I spend a lot of you?

Artem: I am very poor consumer.

The Loser's: And how many expenses you have?

Artem: Looking at that. Well, let's count. Let's say I have at home things that I always use: I have a toothbrush, toothpaste, comb, shaving cream, razor, shampoo there some, phone and Computer. In fact, these are the things that I somehow consumed. A clothes-I especially do not mod. Prefer to buy during sales. Fortunately, now I know when they are about, having worked in this field. And all that for me there: it is five hundred rubles, it gave me Egor ... uh, two thousand rubles. All that to me.

The Loser's: What is the scope of your interests?

Artem: Well, the first and overriding is football. I love football: and play and watch and read on this subject some analytical articles, not analytical. This is the most important thing, already years, probably ten or eleven interested. But sometimes the interest fades, and sometimes burns with even greater passion (laughs). Recently, I became even vegetarian, this topic is of interest to me too. And of all the things that we are taught in college, I was most interested in marketing. He is very interesting due to the fact that almost all the provisions of which there are present, based on consumer psychology, to some manipulative moves and things like that I love very much.

The Loser's: How do you spend your free time?

Artem: Now I do not have free time, I have a session, it's very hard, all sad. It is necessary to take two controls, two practices to the 16th number. And so, usually after work, I went to Yegor and Alena, we sat and talked, drank tea, watching movies, doing all garbage. Especially anything yet interesting, distinctive, do not do it.

The Loser's: Your friends. What kind of people they are? Are you satisfied with the communication with them?

Artem: Well, we all have friends, at least one friend, imaginary (laughs). Yes, more than satisfied, of course, there are times when a lot of talk with a man and a little tired of it, he gets angry, but ... it passes quickly.

The Loser's: What kind of people do you like?

Artem: Um ... (laughs). Smart people. Interesting people. In which the interests of greater than to watch a show, have a beer on a Friday night.

The Loser's: Are there many people in this city who do you like?

Artem: Man five. Specifically Friends is a five-person satisfies me, because many, many friends I do not need. And if we talk about a wider circle of acquaintances, they are certainly more, but not much. Not really. Maybe ten or twelve. And on the previous question: I like active people.

The Loser's: What to do if you live in a small town of Kamensk-Uralsk?

Artem: Ah ... Well, there are two options. Either accept and stay here, try to somehow develop (can happen, maybe not), maybe you'll be a big shot in this city. Or leave.

The Loser's: And what are you leaning himself?

Artem: leave.

The Loser's: And where do you keep the way?

Artem: If all well formed, in Krasnodar.

The Loser's: I wish you luck! This is a good choice, I think.

OlyaGreen
The Loser's